The Most Important Story Initiative

world evangelism TO children THROUGH children

“Give me just one generation of youth, and I’ll transform the whole world.”  —  Vladimir Lenin

“For the hand that rocks the cradle, Is the hand that rules the world” —   W.R.Wallace

““If I could relive my life, I would devote my entire ministry to reaching children for God.” — D.L. Moody

Then people brought little children to Jesus for him to place his hands on them and pray for them. But the disciples rebuked them. Jesus said, “Let the little children come to me, and do not hinder them, for the kingdom of heaven belongs to such as these.”   — Jesus of Nazareth      (Matthew 19:13-15)


By 1995, the church in Vietnam had survived underground for two decades under the yoke of Communism. At Christmas that year, lay Vietnamese Christians used a colorful 32 page booklet about Jesus to evangelize and disciple children in the villages.  In two months, sharing with just two to three kids at a time, 1,534 children prayed to receive Christ. They were told they were new creations, children of God, and they needed to do God’s work and tell others about Jesus.

So, they told their friends. More children came to Christ. Then, they told their parents. They came to Christ. Then, more children, more adults.

Over and over, this grew. Soon, the first church was born in that village. Then that model was replicated throughout the country. Soon a network of 10 churches had been formed. And then another 10. And then another 10.

Today, this landmark church planting movement has led to over 1,000 churches organizing themselves as the second largest denomination in Vietnam and the only denomination begun by Vietnamese nationals.

This is the case study to point out an overlooked strategy that is the Most Important Initiative: The path to world evangelism is THROUGH children.

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